Another reason to like Common Craft

Lee LeFever shares what he knows about how to run a successful independent consultancy, including 15 lessons learned in 2007.

Here's an example:

It's not always about how it works - it's about why anyone should care. The opposite of love is not hate, it's indifference (Elie Weisel). The path to a solid explanation is making people care as a first priority.

Social Bookmarking in Plain English

Social Networking in Plain English

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This video is for people who wonder why social networking web sites are so popular. One reason is because they solve a real-world problem: they make the invisible visible. We'll let the video explain how it works.

RSS in Plain English

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There are two types of Internet users, those that use RSS and those that don't. This video is for the people who could save time using RSS, but don't know where to start.